Large images fail silently
Facebook's practical photo upload cap is ~4 MB even though docs mention higher limits. Oversize images return generic Graph API 500 errors that do not explain the fix.
Auto-publish · Schedule · AI-native
Publish to Facebook automatically
Facebook Pages deserve the same consistency as your other channels. Content Drifter generates MSI-friendly copy, compresses images to Graph API-safe sizes, and auto-publishes to your Page from one dashboard.
3 reasons publishing to Facebook manually is broken
"See More" truncates at ~480 characters
Long posts hide your link and CTA below the fold. Writing for Facebook means front-loading the hook — a different shape than LinkedIn essays.
Page vs Profile confusion
Publishing APIs target Facebook Pages, not personal profiles. Connecting the wrong asset type leads to failed publishes and wasted creative work.
What Content Drifter does for Facebook
Auto-compress to 4 MB
The publish pipeline runs enforce-media-size before dispatch so Page photos fit Facebook's practical limit — or falls back to text-only with a clear warning.
Stories and Reels support
Content-type rules cover feed posts, Stories (≤20 s video), and Reels with appropriate media requirements.
Starter plan publishing
Facebook auto-publishing is included on Starter alongside Instagram — four platforms total on Starter.
Gold Slot timing
Schedule Page posts when your community is active. Auto-publishing removes the need to log into Meta Business Suite for every slot.
Platform specs we handle
Every limit below comes from our platform-rules source of truth — the same validator the publish pipeline uses before dispatch.
- 63,206 character limit (content + hashtags combined)
- Up to 10 hashtags recommended
- Up to 10 images per post (jpeg, png, gif, ≤4 MB each)
- Video: mp4, mov up to 1 GB, max 1200s
- Truncates at ~480 characters in feed with "See More" link.
How it works in 3 steps
- 1
Connect your Facebook account
Open Platforms in your dashboard and complete OAuth (or app-password for Bluesky). Disconnect anytime from the same screen.
- 2
We generate + format to Facebook's spec
Voice-Match drafts platform-native copy. Final Review validates character limits, media size, hashtags, and platform-specific rules before anything ships.
- 3
Auto-publish at your best time
Pick a Gold Slot or custom schedule. QStash jobs plus a safety-net cron fire the publish through the canonical pipeline when the slot arrives.
Frequently asked questions
How do I publish to Facebook automatically?
On Starter or above, connect your Facebook Page via Meta OAuth, create a post with optional image or video, and schedule or publish. Images are auto-compressed to fit the ~4 MB practical cap.
Is Facebook auto-posting against Meta's terms?
Scheduled Page publishing through authorized apps is standard practice and permitted via Meta's Graph API with proper OAuth scopes.
Can I publish to a personal Facebook profile?
No — Meta's publishing API is for Pages (and some Instagram cross-post flows). Connect a Facebook Page you manage.
What is the Facebook character limit?
Up to 63,206 characters technically, but feed truncation at ~480 characters means shorter, hook-first copy performs better. The validator warns on extreme lengths.
Does Content Drifter support Facebook video?
Yes — MP4/MOV up to 1 GB and 20 minutes for standard Page video posts, with content-type-specific limits for Stories and Reels.
Related resources
Publish to 8 platforms with one workflow
- X
- Threads
- YouTube
- Bluesky
- AI voice match
- Gold-slot scheduling
- Branded image generation
- Closed-loop analytics
Connect your Facebook account in 60 seconds
Free plan includes X + Threads auto-publishing. Upgrade when you need Facebook on your schedule — no credit card to start.