Social Media Image Sizes 2026 + Checker

• Resized into 320 to 1080 px wide
• Up to 8 MB
• JPEG

Instagram uploads a photo at up to 1080 px wide. A photo narrower than 320 px is enlarged to 320 and a wider one is sized down to 1080. The 1.91:1 to 3:4 range is what the Instagram app takes; the publishing API that scheduling tools use takes 4:5 to 1.91:1, JPEG only, up to 1440 px wide.

• Up to 8 MB
• JPEG

Instagram publishes no organic Story size. Meta's ad guide for Instagram Stories recommends 9:16 at 1080 × 1920 (600 × 1067 at the least), and asks for the margins shown here to stay free of text and logos.

• File size limit not published
• PNG or JPEG

Instagram does not let you edit a Reel cover after you upload it, so choose it before you post. Through the publishing API the cover is a JPEG up to 8 MB and Instagram recommends 9:16: it crops anything else to the middle 9:16 for the Reel and, when the Reel is shared to the feed, to the middle 1:1 square for the feed post.

• At least 720 px wide
• Video length and file limits are on the social media limits page

Instagram Help accepts a Reel between 1.91:1 and 9:16, at 30 frames per second or more and at least 720 px. Through the publishing API a Reel can be any ratio from 0.01:1 to 10:1, and Instagram recommends 9:16 to avoid cropping or blank space. It states no preferred pixel size; 1080 × 1920 is the full-screen size Content Drifter publishes Reels at. Meta's Reels ad guide sets the margins shown here.

• Up to 8 MB
• JPEG

Same sizes as a feed photo. The app takes up to 20 photos and videos in one post and one orientation applies to all of them; the publishing API takes up to 10 and crops every slide to the shape of the first.

Carousel size guide

• File size limit not published
• Formats not published

Instagram's Help Center says how a photo is sized and which ratios it takes, and nothing about how the profile grid crops a post, so we give no grid size. Keep the subject of every post in the middle so it survives any crop.

• File size limit not published
• Formats not published

Instagram's Help Center explains how to change the photo and publishes no size, ratio or file limit for it.

• Up to 10 MB
• JPEG, BMP, PNG, GIF or TIFF

Facebook publishes no feed photo size. Its Graph API takes JPEG, BMP, PNG, GIF or TIFF up to 10 MB (a PNG over 1 MB can look pixelated) and resizes the image itself. Content Drifter compresses a file to 4 MB before it sends it, because larger uploads failed intermittently in our own publishing in May 2026.

• At least 200 × 200 px
• Up to 8 MB
• Formats not published

For the og:image of a page shared to Facebook. Under 600 × 315 the preview shows small, and under 200 × 200 it does not show.

• Up to 4 MB
• JPEG, PNG or GIF

Facebook publishes no organic Story size. Meta's ad guide for Facebook Stories asks for 9:16 and for roughly the top 14% and the bottom 20% to stay free of text and logos. 1080 × 1920 is the full-screen size Content Drifter publishes Stories at.

• At least 540 × 960 px
• Video length and file limits are on the social media limits page

Safe zone not published by the network.

Facebook's Reels API takes 9:16 at 1080 × 1920, 540 × 960 at the least, 24 to 60 frames per second, and states no safe zone for organic Reels.

• At least 400 × 150 px
• File size limit not published
• Formats not published
• Facebook says a JPG under 100 KB loads fastest.

Facebook states 851 × 315 as the size that loads fastest (an sRGB JPG under 100 KB), at least 400 × 150, a 16:9 shape on computers and 2.4:1 on phones. Those do not describe one shape, so keep the key content in the middle. The profile picture covers about 40 px of the left of the cover on phones, and a PNG is better for a logo or text.

• File size limit not published
• Formats not published

Facebook crops it to a circle and shows it at 176 × 176 px on computers, 196 × 196 on smartphones and 36 × 36 on most feature phones.

• At least 720 px wide
• File size limit not published
• Formats not published

For a personal profile Facebook says only that the cover image has to be at least 720 px wide, and it publishes no recommended size or ratio.

• At least 552 × 276 px
• Up to 5 MB
• JPEG, PNG, GIF, WebP or HEIC

LinkedIn accepts a photo from 552 × 276 px and recommends 1080 px wide. Posts show at 4:5 at most. A post takes up to 20 photos. HEIC uploads from iOS only, and no photo is above 36 megapixels.

• At least 200 px wide
• File size limit not published
• Formats not published

LinkedIn asks for 1.91:1 at 1200 × 627 for the image of a Page post with a link, and for an image wider than 200 px: narrower than that it becomes a thumbnail on the left of the post. On mobile other ratios show in full with white padding.

• Up to 8 MB
• PNG or JPEG

Safe zone not published by the network.

LinkedIn recommends 1584 × 396. A GIF is not supported on a profile or background photo.

• At least 400 × 400 px
• Up to 7680 × 4320 px
• Up to 8 MB
• PNG or JPEG

LinkedIn takes a profile photo from 400 × 400 up to 7680 × 4320 px and recommends one that needs little cropping. 400 × 400 is its stated minimum, not a recommended size.

• At least 1512 × 256 px
• Up to 3 MB
• PNG or JPEG

Safe zone not published by the network.

LinkedIn gives the same size as minimum and recommended, and asks for a high-resolution JPEG over a PNG and for key details away from the edges, especially the lower-right corner. It publishes no pixel margins.

• At least 268 × 268 px
• Up to 3 MB
• PNG or JPEG

The logo shows on light and dark backgrounds, and a transparent logo is shown on white.

• File size limit not published
• Formats not published

A LinkedIn carousel is a document post, so you upload a PDF, not images. LinkedIn takes documents up to 100 MB and 300 pages.

Carousel size guide

• Up to 5 MB
• JPEG, PNG, GIF or WebP

X publishes the ratio range its timeline shows in full for a single photo, and no pixel size, so the sizes here are common widths inside that range. A post takes up to 4 photos, or one GIF. X Help lists GIF, JPEG and PNG, and its developer docs add WebP.

• File size limit not published
• JPEG, GIF or PNG

X recommends 1500 × 500 and says 60 px at the top and at the bottom can still be cropped on some monitors and browsers. An animated GIF is not supported as a header.

• Up to 2 MB
• JPEG, GIF or PNG

X recommends 400 × 400 and a file under 2 MB.

• At least 32 × 32 px
• Video length and file limits are on the social media limits page

X's developer docs recommend these three sizes, accept 32 × 32 up to 1280 × 1024, and allow any ratio from 1:3 to 3:1.

• At least 360 × 360 px
• Up to 4096 × 4096 px
• Video length and file limits are on the social media limits page

Safe zone not published by the network.

TikTok publishes no single recommended size for organic video. Its Help Center says a video uploaded in TikTok Studio must be MP4 or WebM, 720 × 1280 or higher, up to 30 minutes and under 10 GB. Its developer docs take MP4 (recommended), WebM or MOV, 360 to 4096 px on each side, 23 to 60 frames per second and up to 4 GB, and its ad specs recommend 9:16 at 540 × 960 or more. 1080 × 1920 is the size Content Drifter publishes at. TikTok supplies its safe zone as downloadable templates in its ad specs, not as numbers.

• Up to 20 MB
• JPEG or WebP

TikTok's developer docs take WebP or JPEG photos up to 1080p and 20 MB each, with up to 35 photos in one post, and state no ratio. 1080 × 1920 is a full-screen size inside those limits. Content Drifter does not publish photo mode yet.

TikTok photo mode: sizes and limits

• At least 20 × 20 px
• File size limit not published
• Formats not published

TikTok says only that a profile photo must be at least 20 × 20 px to upload, and publishes no recommended size or file limit.

• At least 640 px wide
• Up to 50 MB
• JPEG or PNG
• YouTube allows 2 MB when you upload from a phone and 50 MB from a computer.

Safe zone not published by the network.

YouTube recommends 3840 × 2160 at 16:9, at least 640 px wide, as large as possible. Some guides still quote 1280 × 720; that size is valid because it clears the 640 px minimum. The file limit depends on the device: 50 MB from a computer and 2 MB from a phone.

• At least 640 px tall
• Up to 50 MB
• JPEG or PNG
• YouTube allows 2 MB when you upload from a phone and 50 MB from a computer.

Safe zone not published by the network.

A custom Shorts thumbnail can only be added in YouTube Studio on a computer, and the account must be verified.

• At least 2048 × 1152 px
• Up to 6 MB
• Formats not published

YouTube asks for at least 2048 × 1152 (16:9) and recommends 2560 × 1440, especially for TV. The 1235 × 338 safe area is stated for the 2048 × 1152 minimum, so it scales with a larger file. Do not add shadows, borders or frames.

• Up to 15 MB
• JPEG, GIF, BMP or PNG

YouTube renders the picture at 98 × 98 px and publishes no recommended upload size. Studio asks you to position a square crop, and animated GIFs are not accepted.

• At least 150 × 150 px
• Up to 1 MB
• Formats not published

A square image of at least 150 × 150 px and under 1 MB. It shows in landscape view on computers and mobile devices.

• Video length and file limits are on the social media limits page

The standard shape on a computer is 16:9. A vertical or square video is not refused: the player adapts to it, and YouTube asks you not to add bars to the file yourself.

• Video length and file limits are on the social media limits page

Safe zone not published by the network.

YouTube says a Short is a vertical video of up to 3 minutes and that uploads are accepted up to 1080p. It publishes no preferred pixel size or safe zone; 1080 × 1920 is the size Content Drifter publishes Shorts at.

• Up to 20 MB
• BMP, JPEG, PNG, TIFF or WebP

Pinterest recommends 2:3, or 1000 × 1500 (ad specs, for an image Pin that can also earn organic impressions), and its Pin specs list BMP, JPEG, PNG, TIFF and WebP up to 20 MB on the web. The ad specs list PNG or JPEG at up to 20 MB from a computer and 32 MB in the app. Use sRGB: a custom colour profile can shift colours.

• Up to 20 MB
• BMP, JPEG, PNG, TIFF or WebP

Pinterest recommends 9:16, or 1080 × 1920, for a full-bleed video (Pin specs) and for the full-bleed images and videos of Idea ads, which can also run as organic Pins (ad specs). Its paid-only Showcase and Quiz ads ask for 1000 × 1500 there instead. The Pin spec page lists these margins for image and video Pins without naming a canvas; they only make sense on a full-screen Pin, so we apply them to 1080 × 1920. The ad spec page lists 440 px at the bottom for Idea ads.

• At least 800 × 450 px
• File size limit not published
• Formats not published

Only a business account can add a profile cover. Pinterest asks for at least 800 × 450 and recommends a horizontal 16:9 image.

• File size limit not published
• Formats not published

Pinterest's Help Center explains how to change the profile photo and a board cover, and publishes no size, ratio or file limit for either.

• Resized into 320 to 1440 px wide
• Up to 8 MB
• JPEG or PNG

Threads publishes limits, not a preferred size: JPEG or PNG up to 8 MB, 320 to 1440 px wide (scaled to fit), any ratio up to 10:1, sRGB. The sizes here are common choices inside those limits.

• Up to 8 MB
• JPEG or PNG

A Threads carousel takes 2 to 20 images or videos, each held to the same limits as a photo post.

Carousel size guide

• Video length and file limits are on the social media limits page

Safe zone not published by the network.

Threads recommends 9:16 to avoid cropping or blank space, takes MOV or MP4 up to 1920 px wide, 5 minutes and 1 GB, and publishes no safe zone.

• File size limit not published
• Formats not published

Threads' Help Center explains how to change the profile picture and publishes no size, ratio or file limit for it.

• Up to 2,000,000 bytes
• Any image type

Bluesky's protocol takes up to 4 images in a post, each of any image type and up to 2,000,000 bytes, and states no pixel size or ratio.

• Up to 1,000,000 bytes
• PNG or JPEG

Bluesky's protocol limits an avatar to PNG or JPEG up to 1,000,000 bytes and publishes no pixel size.

• Up to 1,000,000 bytes
• PNG or JPEG

Safe zone not published by the network.

Bluesky's protocol limits a banner to PNG or JPEG up to 1,000,000 bytes and publishes no pixel size or ratio.