The AI marketing team that costs $15/mo, not $5,000/mo.
Content Drifter does what a $1,500 to $5,000/mo social media manager does: writes in your voice, designs branded carousels, schedules at peak times, and auto-publishes to all 9 platforms (Instagram, TikTok, X, Facebook, LinkedIn, Threads, YouTube, Pinterest, and Bluesky). Then learns from your real engagement so the next batch is sharper. Free forever to start.
By Tayyab, Founder
Content Drifter replaces the production layer of a marketing team: writing posts in your brand voice, designing images and carousels, scheduling, publishing to 9 platforms, and reporting. It does not replace strategy, relationships or judgement. A social media manager costs $1,500 to $5,000/mo; Content Drifter is free to start and $15 to $199/mo paid.
Free forever plan, no credit card. Lite and Starter include a 7-day money-back guarantee (usage under 25%). Pro, Business and Agency: cancel anytime.
9 networks
connected to one workflow, on every plan
$15/mo
what you pay instead
~30 min/wk
our own estimate for 10 posts across 3 networks
What you get with Content Drifter
- Brand-voice AI captures how you actually write: every post sounds like you, not a tool. Voice-Match score on every generation tells you exactly how close.
- Branded carousel design (Lite+): 5-slide IG / LinkedIn decks with your colors, fonts, and logo applied automatically. The exact thing you used to brief a designer for.
- AI Campaigns: a 7- or 30-day blueprint where every slot carries an intent. Our engine resolves each of the 16 intents to one of 6 copywriting frameworks before it writes a word, and we publish the whole table rather than describing it. A social media manager makes that call by instinct and it leaves with them.
- Repurpose engine (Lite+): paste any blog URL or YouTube link and get platform-native posts in 30 seconds, each on a different point from the source. The "turn one piece into many" task SMMs charge an extra retainer for.
- Best time to post scheduling + Auto-Pilot (Pro+): post timing, frequency, blackouts, all automated against the platform algorithms' current ranking signals. Refreshed weekly.
- Closed-loop post analytics on every paid plan (Lite+): your top 3 and bottom 2 posts of the last 30 days are fed back into the next batch, so the AI is writing from your results rather than from a blank slate.
- Auto-publishing to all 9 networks (Instagram, TikTok, X, Facebook, LinkedIn, Threads, YouTube, Pinterest, and Bluesky) from one workflow. No platform-by-platform context-switching.
- You keep ownership: your accounts, your brand, your data. The AI never builds a portfolio it takes when it leaves.
Frequently asked questions
Can AI really replace a social media manager?
It replaces the production hours, not the person’s judgement. Writing, designing, scheduling, publishing and reporting are now genuinely automatable. Deciding what your brand stands for, noticing that today is the wrong day to post a launch, and building relationships with creators are not. Most teams that switch keep a human approving everything, which Content Drifter enforces with a per-post approval gate.
How much does a social media manager cost vs Content Drifter?
A freelance or part-time social media manager typically costs $1,500 to $5,000 a month in the US, and a junior in-house hire runs $4,000 to $6,000 fully loaded. Content Drifter is free to start, then $15/mo (Lite), $30/mo (Starter), $60/mo (Pro), $120/mo (Business) and $199/mo (Agency, which includes 10 team seats across 15 brands) per month; Business includes 5 team seats across 8 brands. The honest framing is not the saving, it is which layer you are buying.
What does Content Drifter NOT replace?
Strategy, positioning, community management, partnerships, crisis judgement and accountability. It also does not run your inbox or do social listening, deliberately. If those are the reason you employ someone, the software does not remove that reason.
How long does it take to switch?
Most of the setup is one Brand Kit: paste your website URL and it extracts colours, logo and voice signals, then you paste a few of your best past posts so the AI learns how you write. Connect your accounts and you can have a fortnight of approved content scheduled the same day.
What is the hybrid that works best?
A strategist or founder who sets direction and approves, with the AI doing production. That is what most teams settle on, because the expensive human hours stop going to writing the fourth caption of the day and go to the decisions software cannot make.
See it on your own content, free
Connect one platform, generate your first batch, and publish it. No card to start, and the free plan stays free.
Replace your SMM, free to startFree forever plan, no credit card. Lite and Starter include a 7-day money-back guarantee (usage under 25%). Pro, Business and Agency: cancel anytime.