Before and after

Hero vs Sidekick Meme Template

The Hero vs Sidekick meme is used when credit where it is due. Row by row, what gets the credit (the hero) and what really does the work (the sidekick).

By Tayyab, Founder · Published October 20, 2026

Updated October 20, 2026.

Make this meme free See 13 examples

Hero vs Sidekick meme: The beautiful display / The box cutter / The grand opening / The mop / The owner / The part-timer who knows where it all is — Our recreation of the Hero vs Sidekick format, with a small business caption.

How the Hero vs Sidekick meme works

What it means: Row by row, what gets the credit (the hero) and what really does the work (the sidekick).
Use it when: Credit where it is due.
Also called: Hero vs sidekick, hero sidekick, sidekick, superhero duo
How popular: Number 108 of the 257 formats in our library, ranked by how often each is captioned and how often business accounts use it.

Its captions

1.🦸 The hero, row 1up to 50 characters
2.🦹 The sidekick, row 1up to 50 characters
3.🦸 The hero, row 2up to 50 characters
4.🦹 The sidekick, row 2up to 50 characters
5.🦸 The hero, row 3 (optional)up to 50 characters
6.🦹 The sidekick, row 3 (optional)up to 50 characters

Every picture here is our own recreation of the format: the same layout, pose and joke, drawn with generic people. None is the original meme photo, and none shows a celebrity or the person from the original. Some formats are drawn with text and shapes only.

Hero vs Sidekick meme examples for 13 industries

The same format, captioned for each kind of business. Open an industry for its other memes.

Real estate version
- “The shiny new listing”
- “The photographer's tripod”
- “The fancy sign”
- “The person who moved the neighbour's bin”
- “The big sold stamp”
- “The key that was in my pocket”
More real estate memes
Dental version
- “The new X-ray machine”
- “The front desk's clipboard”
- “The fancy chair”
- “The little paper bib”
- “The dentist's name on the door”
- “The hygienist who knows everyone”
More dental memes
Gym version
- “The big shiny new class”
- “The front desk who set it up”
- “The new equipment”
- “The cleaner who wiped it”
- “The coach on the poster”
- “Whoever unlocks the doors”
More gym memes
Hair salon version
- “The big colour reveal”
- “The toner that saved it”
- “The cut photo on social”
- “The shampoo person with the warm towel”
- “The shiny salon sign”
- “The broom, always”
More hair salon memes
Med spa version
- “The shiny new treatment room”
- “The front desk who prepped it”
- “The calm playlist”
- “The person who picked it”
- “The welcome smile”
- “The person who folded 40 towels”
More med spa memes
Marketing version
- “The viral post”
- “The calendar spreadsheet”
- “The big campaign”
- “The proofreader at 11pm”
- “CMO on stage”
- “The intern with the slides”
More marketing memes
Small business version
- “The beautiful display”
- “The box cutter”
- “The grand opening”
- “The mop”
- “The owner”
- “The part-timer who knows where it all is”
More small business memes
Ecommerce version
- “The launch video”
- “The returns spreadsheet”
- “The logo”
- “The tape gun”
- “The ad budget”
- “The 5 star customer photo”
More ecommerce memes
SaaS version
- “The shiny new feature”
- “The cron job that runs the invoices”
- “The launch post”
- “The changelog”
- “The CEO”
- “The on-call dev who fixed it at 3am”
More saas memes
Startup version
- “The funding news”
- “The first ten customers”
- “The big launch”
- “The 2am hotfix”
- “Founder on stage”
- “Dev in the crowd fixing prod”
More startup memes
Agency version
- “The big idea”
- “The brief”
- “The pitch deck”
- “The style guide”
- “The creative director”
- “The producer who knows the deadline”
More agency memes
Coaching version
- “The big program launch”
- “The follow up email”
- “The new brand colours”
- “The calendar link”
- “The perfect Instagram post”
- “The kind check-in text”
More coaching memes
Content creator version
- “The viral hook”
- “The twelfth retake”
- “The cool thumbnail”
- “The spreadsheet”
- “Creator on screen”
- “Phone on a stack of books”
More content creator memes

How to make a Hero vs Sidekick meme

Open the free meme generator with this template.
Write the 6 captions above, a few words each, keeping to what the format means.
Press Make my meme and download the JPG. No signup and no watermark.
To have it written for your brand, Content Drifter suggests three memes from a topic you type, then schedules the one you pick.

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FAQ

Frequently asked questions

What does the Hero vs Sidekick meme mean?

Row by row, what gets the credit (the hero) and what really does the work (the sidekick).

When should I use the Hero vs Sidekick meme?

When credit where it is due. It fits the before and after kind of joke.

How do I caption the Hero vs Sidekick meme?

It has 4 captions: 🦸 the hero, row 1 (up to 50 characters); 🦹 the sidekick, row 1 (up to 50 characters); 🦸 the hero, row 2 (up to 50 characters); 🦹 the sidekick, row 2 (up to 50 characters). Keep each to a few words so the meme reads in a second.

Can I use the Hero vs Sidekick meme for my business?

This format is drawn with text and shapes only, with no one else’s picture in it. Keep the caption honest and free of real people.

A Hero vs Sidekick meme about your business

Type what the joke is about. Content Drifter writes the captions in your brand’s voice on this format and two others, and schedules the one you like.

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